Jacobo Hernandez is a highly accomplished entrepreneur who built and sold a 7-figure e-commerce brand. With a profound understanding of e-commerce, consumer behavior, and digital marketing, he also possesses extensive knowledge in search engine optimization (SEO) and strategies for ranking and launching vacation rental properties.

Drawing from his e-commerce expertise in digital marketing, SEO, and product ranking strategies, Jacobo discovered intriguing parallels between Amazon and Airbnb algorithms. Leveraging these insights, he achieved remarkable success, consistently securing top rankings for properties and maintaining occupancy rates exceeding 90% year-round while maximizing nightly rates.

As a partner in The Solara Group, Jacobo quickly helped scale a portfolio to over $10 million in assets under management, backed by the former Chairman of Hilton Hotels. Today, he continues to drive growth and innovation in the short-term rental and real estate investment sectors.